II PAWSE

A fuzzy companion to bridge the distance.

CONTEXT.

Academic Project
‍INF1602 - Fundamentals of UX

ROLE.

Wireframe & Prototype Designer
Graphic Lead

SKILLS.

User Research
Prototyping

TIME.

2024 Sep-Nov
( 3 months )

TEAM.

Emily Chu, Yizhen Zhou
Myra Li, Hailee Landuyt

TOOLS.

Figma
Procreate

PROBLEM.

Long-distance student couples often struggle to maintain emotional intimacy and connection due to conflicting schedules, time zone differences, and competing academic priorities.
These challenges can lead to feelings of neglect and dissatisfaction, and may increase the risk of miscommunication over time.

SOLUTION.

PAWSE helps long-distance student couples feel more emotionally connected by fostering asynchronous interactions through voice messages, and spending intentional quality time together.

MY CONTRIBUTION.

Research.

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User Interviews

To better understand the struggles of long-distance student couples, my team conducted user interviews among 8 university students in Canada, 4 males and 4 females.

INTERVIEW QUOTES.

INTERVIEW INSIGHTS.

Timezone Differences
& Demanding Schedules
Physical Distance &
Financial Constrains to Travel
Lack of Shared Interest or
Common Platforms of Interest
Misaligned Priorities
& Academic Pressure
Limited Communication
& Risk of Miscommunication
To Feel Cared For
& Create New Memories

Define.

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PROBLEM STATEMENT.

How can we help long-distance student couples feel emotionally connected
despite demanding schedules and limited opportunities for shared experiences?

PERSONA.

Design & Iditation.

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Design Goals

With insight from user interviews, we actively incorporated solutions into our app.
Some were ideas that helped initiate the design, some came along during the process.
Our solutions of the Focus Timer and Message Recorder reflected our design goals.

KEY FEATURES.

Allow both synchronous
& asynchronous communication
Physical artifact alongside app,
to serve as emotional anchor
App as shared pet-keeping experience, to drive mutual effort
Make academics a mutual goal,
rather than an obstacle
Features that actively create mementos of shared experiences
Allow communication
without distractions

DESIGN PRICIPLES.

Easily Adaptable
Lightweight & Sustainable
Why a Physical Artifact?

The asynchronous nature of long-distance relationships often leaves partners craving a sense of togetherness.
To address this, our early design concepts centered around a physical artifact that could convey signs of life from the other side, offering a tangible reminder of connection across time zones.

Iteration.

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Early Iterations

After a few drafts of low-fidelity wireframes, we finally narrowed down our functions to two:
a Focus Timer that encouraged partners to intentionally put aside short periods of quality time,
and a Message Recorder that displays messages upon returning home, like a voice machine for texts.

Usability Testing

We gathered usability testing feedback from three university students and an industry expert.
This process revealed that what we initially perceived as simplicity might actually be unclear.
As a result, we shifted our focus to finding the right balance between clarity and intuitiveness.

Creative Strategy

For the visuals, our team wanted to create an app that felt warm, safe, and cozy,  just like home.

Reflection.

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Theory only takes you so far
While theoretical knowledge provides a strong foundation, true understanding
comes from engaging with users and considering the real-life details that shape their experiences.

You are the skills you build
Creativity and vision are crucial, but without the skills to bring them to life, ideas stay stuck.
This project urges me continually develop my skills, in order to transform concepts into tangible designs.

Thanks for sticking around ☺
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